Common notes: rose, gardenia, jasmine
According to Brown, florals are "forever at the heart of perfumery." Though nearly all fragrances feature floral notes of some kind, those that are primarily floral "can be sensual, sophisticated or playful, and capture the ephemeral beauty of flowers in full bloom."
Florals can range from the more "innocent," to borrow Brown's terminology—such as soft Bulgarian rose, tulip, and Lily of the Valley—to "heady" white florals such as tuberose or Jasmin Sambac, the heart note of Altra’s Jasmin XXX genderless scent.
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